What are facade letters?

Facade letters and signs are crucial elements in commercial signage, offering businesses a way to prominently showcase their brand identity on the exterior of their buildings. Also known as exterior letters or dimensional letters, these three-dimensional signs display company names, logos, or other messages. Designed to be prominent and visible from a distance, facade letters come in various types, materials, and styles, each serving a specific purpose and providing different aesthetic and functional benefits. They play an essential role in a business’s branding and marketing strategy, ensuring high visibility and recognition.

What is the difference between facade signage and illuminated signage?

Facade signage is a broader concept that includes any form of advertising or signage attached to the exterior of a building. This can include facade letters, billboards, banners, murals, and more.

Illuminated signage, on the other hand, is a specific type of facade signage that uses lighting to enhance the advertising message. This can include illuminated facade letters, lightboxes, and other lit advertising elements. The use of lighting ensures that the advertisement is visible both during the day and at night, increasing the impact and visibility of the business. In short, while facade signage is the overarching concept, illuminated signage specifically refers to advertisements that utilize lighting elements.

The costs of facade letters can vary greatly depending on several factors such as the type of signage, the materials used, the dimensions, the complexity of the design, and the installation requirements. Here are some guidelines:
  • Facade letters: the price of facade letters can range from approximately €50 to €300 per letter, depending on the material (such as acrylic, aluminum, stainless steel) and the size.
  • Illuminated Signage: lluminated signage, such as LED-lit letters or lightboxes, can be more expensive. Costs can range from €200 to €1000 or more, depending on the complexity and size of the lighting.
  • Billboards: the price for billboards can start at around €100 for simple, small signs but can go up to €1000 or more for larger and more complex designs.
  • Banners: banners are usually cheaper, with prices ranging from €50 to €300, depending on the size and quality of the material.
  • Installation costs: don’t forget to account for installation costs. These can range from €100,= to €500,= or more, depending on the difficulty of the installation and the height of the facade.

For an accurate quote, it is advisable to contact a facade letters specialist who can provide an estimate based on your specific needs and requirements.

geverreclame illuminated channel letters

Order facade letters

3D Non-illuminated facade letters

3D facade letters

  • non-illuminated
  • 6 variants
light box

Light boxes

  • illuminated
  • 5 variants
illuminated channel letters

3D channel letters

  • illuminated
  • 5 variants

Facade letters & signage layout

  • Lettering

  • Advertising board

  • Facade letters, non-illuminated

  • Lightboxes

  • Channel letters

The list not only reflects the order of popularity but also indicates the associated costs. Lettering with adhesive foil is significantly cheaper than illuminated letters. Additionally, the visual impact and appearance increase considerably from the simplest to the most complex option. It’s important to consider how you want to be perceived and what best fits your business. Sometimes, a simple yet attractive sign can be more effective for a budget store than indirect illuminated stainless steel text. Conversely, for a jeweler, a luxurious appearance is essential. When choosing your signage, it’s important to consider both the budget and the desired look. This way, you can make an informed decision that perfectly aligns with your company’s identity and target audience.

Lettering

Facade and window lettering with adhesive vinyl is a cost-effective method for applying text, logos, and other designs to the exterior of a building. This technique uses vinyl film with a sticky backing. The film is cut to the desired design and then applied to the facade.

Affordabl

Lettering with adhesive vinyl is one of the most affordable forms of outdoor signage, making it an excellent option for businesses on a budget. The vinyl comes in a wide range of colors and finishes, such as glossy, matte, or metallic, and can be easily customized to fit almost any design. Installation is relatively simple and can often be done without professional help. Additionally, the vinyl can be easily removed or replaced if needed, making it a flexible solution for temporary promotions or seasonal decorations. High-quality adhesive vinyl is resistant to various weather conditions, such as rain, wind, and sunlight, making it suitable for outdoor use. It can also be applied to different surfaces, such as glass, metal, plastic, and painted surfaces.

In essence, facade lettering with adhesive vinyl offers a quick, easy, and affordable way to personalize the exterior of a building with striking and visually appealing advertising messages.

lettering tommy hiliger

Advertising boards

Facade advertising with signage is an affordable way to make a business visible and promote it. This method involves using signs attached to the exterior of a building to display the company name, logo, and sometimes additional information or promotions.

One of the main advantages is durability: signs are often made from robust materials like aluminum, dibond, or plastic. These materials withstand various weather conditions, ensuring a long lifespan. Another major benefit is visual impact. Large and striking signs attract the attention of passersby and potential customers, making them an effective way to enhance business visibility.

Versatility

Additionally, signs offer design versatility. They can be fully customized with different colors, fonts, images, and logos to perfectly match a business’s specific branding needs.

Easy installation is another advantage. While it’s often recommended to hire a professional, signs can be relatively quickly and easily attached to a facade. As for costs, these can vary depending on the size, material, and complexity of the design. Overall, signs offer a good balance between visibility and cost, making them an affordable option for many businesses.

advertising boards JYSK

Facade letters, non-illuminated

Facade advertising with 3D unlit letters offers businesses a stunning way to stand out without the need for lighting. One of the main advantages of these letters is their aesthetic appeal. By adding depth and dimension to a facade, 3D letters become a striking visual element that immediately attracts passersby. They exude professionalism and elegance, helping to reinforce a company’s brand identity.

Additionally, 3D letters are highly versatile in design. They can be fully customized to the specific needs of the business, with a wide range of colors, finishes (such as glossy, matte, or metallic), and various fonts and styles. This allows any business to create a unique and bespoke advertising display that perfectly fits their branding, significantly enhancing their visual communication.

Maintenance is another advantage of 3D unlit letters. Since there are no electrical components that can fail or need replacement, these letters require less upkeep. Regular cleaning is usually sufficient to keep them looking their best, providing convenience and long-lasting aesthetics.

Installation 3D letters

Installation of 3D letters is relatively straightforward and can often be done quickly and efficiently by a professional. They can be mounted directly onto the facade using screws, adhesive, or spacers, depending on the material of the letters and the surface. This easy installation ensures that businesses can quickly benefit from their new facade signage.

Finally, the costs of 3D unlit letters vary depending on the material, size, and complexity of the design. Generally, however, they are a cost-effective option for businesses seeking durable and visually appealing facade signage without the added expense of lighting. With all these benefits, 3D unlit letters provide an excellent solution for businesses looking to present their brand in a prominent and professional manner.

facade letters not illuninated

Lightboxes

Lightboxes are a popular form of facade advertising that help businesses stand out day and night. Excellent visibility is one of the greatest advantages of lightboxes. With built-in lighting, they are highly visible both during the day and at night, attracting the attention of passersby and potential customers. This constant visibility helps businesses increase brand awareness and drive more traffic to their location.

Lightboxes also offer design versatility. They can be customized to meet a business’s specific needs, with various colors, fonts, logos, and images. This allows for the creation of a unique and eye-catching advertisement that perfectly aligns with the company’s branding.

Durability

Durability is another important feature of lightboxes. They are typically made from robust materials such as aluminum and acrylic, which are resistant to various weather conditions. This ensures that lightboxes can last for many years without losing quality. Regarding installation, it is often recommended to hire a professional to ensure the lightbox is mounted safely and effectively. Costs can vary depending on the size, design, and materials used. Although they require a larger investment than some other forms of facade advertising, lightboxes offer excellent value due to their high visibility and durability.

Overall, lightboxes are an effective and versatile option for businesses looking to enhance their facade advertising and make their brand stand out.

Lightboxes

3D illuminated channel letters

Facade advertising with 3D illuminated box letters is a powerful and stylish way to enhance a business’s visibility and appeal. One of the main advantages of this advertising form is its excellent visibility. The letters are equipped with built-in lighting, making them highly visible both during the day and at night. This draws the attention of passersby and potential customers, even from a distance.

Design versatility is another key feature. 3D illuminated letters can be fully customized to match a business’s specific branding. They are available in a wide range of colors, fonts, sizes, and materials, allowing for the creation of a unique and eye-catching advertisement that perfectly fits the company’s style.

Flexible installation

Flexible installation options ensure that these letters can be mounted in various ways, depending on the business’s specific needs and the installation location. Whether mounted directly on the facade, on a frame, or using spacers for a floating effect, the installation can be tailored to achieve the best result.

While the cost of 3D illuminated letters can be higher than other forms of facade advertising, they offer excellent value due to their high visibility, durability, and positive impact on brand perception. These letters are an investment that pays off by increasing the business’s visibility and attractiveness

3D illuminated channel letters

Overview of facade advertising

lettering advertising boards facade letters lightboxes channel letters
costs low low average average high
design freedom limited limited high limited high
lighting none none none yes yes
attentiewaarde low low high high high
delivery time 1 week 2 weeks 2 weeks 2 weeks 3 weeks
appearance average limited high average high
lifespan 5 years+ 5 years+ 5 years+ 5 years+ 5 years+
shape free limited free fixed free

What should I pay attention to?

When choosing and designing exterior signage, there are several key aspects to consider to ensure your signage is effective and aligns with your business. Here are some of the most important factors:

1. Letter height:

  • Ensure that the letters are large enough to be easily readable from a distance. As a rule of thumb, each centimeter of letter height typically provides about 4-5 meters of readability.
  • Consider the viewer’s distance from the sign; letters should be larger for greater viewing distances.
letter hight

2. Contrast:

  • Choose colors that provide strong contrast. For example, dark letters on a light background or vice versa.
  • Good contrast ensures that text and images are clearly visible, even from a distance or in poor lighting conditions
high low contrast

3. Color:

  • The colors of your signage should align with your brand identity and style.
  • Use colors that stand out, but avoid using too many different colors, which can make the design look chaotic.
  • Choosing a background color ensures that your logo always appears consistent and clear.
back ground color

4. Appearance:

  • The style of your signage should match your company’s image. A modern business might opt for sleek, minimalist letters, while a traditional company may prefer more classic styles.
  • Materials and finishes also contribute to the overall look. Choose materials that convey durability and quality.

5. Price:

  • Set a budget and consider both initial costs and maintenance expenses.
  • Inexpensive materials may end up being more costly in the long run due to maintenance or replacement.
  • Compare quotes from different suppliers to find the best value for your investment.

6. Permits and regulations:

  • Check with the local authorities regarding any permits and regulations for signage. Municipalities often have specific requirements concerning dimensions, lighting, and placement.
  • Ensure compliance with all local regulations to avoid fines and mandatory adjustments.

7. Lighting:

  • Consider whether your signage needs to be illuminated. Lighting can enhance visibility during the evening and night.
  • Opt for energy-efficient LED lighting to save on energy costs and provide a more environmentally friendly option.

By considering these factors, you can ensure that your signage is effective, attractive, and well-suited to your business.

In short, 3D illuminated letters are an excellent choice for businesses seeking striking and effective visual communication to make their brand stand out.